HOW TO BUILD A
BUSINESS PLAYBOOK

A (free!) masterclass on creating scalable
companies by Chris Ronzio and Daymond John

Get access now

Unleash your growth potential and scale your business to new heights

You need a business playbook to run your operations smoothly and scale successfully. With a business playbook, you can:

Align everyone on the one correct way to do things.

Hold your team accountable for doing things that way.

Make your operations reliable and replicable.

Delegate responsibilities to finally work on scaling your business.

Preview the course

Learn the who, what, when, where, why, and how of building your business playbook — all in just eight chapters.

Chapter 1

How To Build a Business Playbook

Meet your instructors, and learn how building a business playbook will align your team, help you scale your business, and take you to the next level.

Chapter 2

Creating a Winning Business Playbook

The first step is always the hardest — watch Chris and Daymond outline exactly what you need to do to get on the path of building a winning business playbook.

Chapter 3

Beyond Wikis and LMS: Understanding the Power of a Business Playbook

You can document knowledge in wikis, LMS, even paper manuals, but find out how the business playbook does so much more than just store your processes.

Chapter 4

Crafting Your Company Story: What Makes You "You"

The story behind your business is “everything.” Master the elements of your unique story that set you apart from the competition and determine how you move forward from here.

Chapter 5

Growing Your Business: Understanding Roles and Responsibilities

You can’t scale without getting away from the day-to-day operations that run your business. Get over the fear of delegating your responsibilities and learn why documenting roles is so crucial to success.

Chapter 6

Writing The Unwritten Rules of Business: Employee Policies That Guide Success

Policies don't have to be confining; they just need to establish the rules. Learn the best practices for writing clear and concise policies that will help (but not hinder) your team.

Chapter 7

Scaling Your Business Processes: The Power of SOPs in Training

Want to be confident in your business' reliability and replicability? Then find out how to standardize and share the right way to do your processes.

Chapter 8

The Business Playbook Blueprint: Scaling People, Culture, Systems, and Processes

You've reviewed every element of the business playbook. Now, learn how it all comes together to help scale your company.

Don't take our word for it.

Hear what others have to say.

Jami

@jamigio

"This is like having a secret weapon in your entrepreneurial arsenal."

May 30, 2023

John

@john_entre

"A must-have resource for any business leader looking to scale their company."

May 29, 2023

Samantha

@samose

"This course is packed with valuable insights, real-world examples, and actionable strategies that I can implement immediately."

May 30, 2023

Your instructors

Take advantage of the knowledge and expertise of Daymond John and Chris Ronzio, as they share their tried and tested experience in building business playbooks for successful companies.

Daymond John

Daymond John has come a long way from turning a $40 budget into FUBU, a $6 billion fashion game-changer. Throughout his career, Daymond has continued to be an entrepreneur in every sense of the word. He is not only a pioneer in the fashion industry but a Shark on the four-time Emmy Award winning Shark Tank, a New York Times best-selling author, branding guru, and highly sought-after motivational speaker.‍

Chris Ronzio

Chris Ronzio is the founder and CEO of Trainual, host of the Organize Chaos Podcast, author of The Business Playbook, speaker, and entrepreneur.

Trainual is a leading SaaS platform transforming the way small businesses onboard, train, and scale teams. Serving businesses in over 170 countries, Trainual has been recognized on Inc.’s 2021 Best Workplaces list and landed #1 on AZ Central’s inaugural top workplaces list for 2021. A two-time EY Entrepreneur of the Year® Mountain Desert Region Award finalist and Phoenix Business Journal 40 Under 40 Awards recipient, Chris is on a mission to help business leaders organize chaos so they have more time to focus on the things they love.

Frequently Asked Questions

Who is this masterclass for?

This course is not just designed for entrepreneurs and business owners. This masterclass is for any business leader — from founders and CEOs to managers, HR professionals, and operations leaders — seeking to scale their ventures and take their business to the next level.

Regardless of your industry or experience level, this masterclass equips you with the tools and strategies needed to navigate the ever-evolving business landscape and stay ahead of the competition. Gain access to valuable resources and unlock the secrets to building a robust business playbook that drives sustainable growth and lasting success.

What will I learn from watching this course?

By watching this course on how to build a business playbook, you will gain valuable insights and skills to create the fully comprehensive blueprint for your business' success. You'll learn about all the different elements you need to include in your unique business playbook, as well as when you should start, who can help you document, and why it's so crucial to businesses looking to scale.

Why did Trainual create this course?

We created this business playbook course to empower entrepreneurs and professionals with the knowledge and tools to build a solid foundation for their ventures. We've gone through the many ups and downs involved in our own businesses, and we want to share that experience with entrepreneurs and business leaders hoping to do the same. Our goal is to share valuable insights, proven strategies, and practical techniques that help businesses thrive in today's competitive landscape.

What is Trainual?

Trainual is a comprehensive training and onboarding platform designed to streamline the process of documenting and organizing standard operating procedures (SOPs), policies, and training materials — all in their unique business playbook.
‍
We provide a centralized hub where organizations can create interactive and engaging training content, assign it to employees, track progress, and ensure consistent knowledge transfer across teams. Trainual enables companies to efficiently onboard new hires, train existing employees, and maintain up-to-date documentation to scale their operations effectively.

With features such as quizzes, assessments, and progress tracking, Trainual empowers businesses to standardize their processes, improve productivity, and foster a culture of continuous learning and growth — all in an effort to scale and reach their full growth potential.

How did Trainual's partnership with Daymond John start?

Back in September 2020, we hosted our first annual small business conference, Playbook, featuring Daymond as our keynote speaker. His status as a successful entrepreneur and his experience from Shark Tank made him an obvious choice, and this initial event sparked the start of a business relationship that lasts to this day.

Following that first Playbook event, we raised new funding in Series B with Daymond as one of our investors.

Now, we've brought together our founder and CEO Chris Ronzio with Daymond to leverage their combined expertise in delivering the perfect course for business leaders looking to build their own business playbook.

HOW TO BUILD A BUSINESS PLAYBOOK